Conveyor Hot Topics
PC&D’s Top 50 List
Two chains reveal their secrets for staying on top.
DEBRA GORGOS
Debra Gorgos
is the managing
editor of Professional Carwashing & Detailing
magazine.
Professional Carwashing & Detailing has com-
piled this list of the indus-
try’s largest conveyor
carwash chains, ranked
by number of locations
according to informa-
tion obtained from the
company. In the
instance of ties, the car-
washes are listed alpha-
betically. There may be
other carwashes that
qualify for PC&D’s Top 50
list, but are not included
in this report because
the number of locations
could not be verified by
a company representa-
tive.
If you know of a firm
that has been omitted
from this year’s Top 50
list, please contact
Gorgos at
dgorgos@carwash.com.
For more information Visit
www.carwash.com and type in keyword:
Let the staff help you According to Todd Gesund, the co- owner and president of Super Car Wash Systems, a chain of eight car- washes located throughout the metro Detroit area, communicating and working with your staff is key. Gesund says the chain’s upper management talks every- day with their staff about what the customers will notice most when they come into their facilities. “Our customers are in and out in an average of three to four minutes. What will leave a lasting impression on that cus- tomer?” Gesund asked. “Obviously, having a clean, shiny, dry car, but also, just as important, they'll remember the smiling, happy faces of our staff. We stress this everyday.” Clayton Clark, chief operations officer of Bubbles Enterprises, a 13-site chain of Bubbles Car Washes in the Houston area, also said they look to their staff for guidance. “We have monthly meetings with all customer service staff to let them know how important their roles are in building our business and sharing with them the ‘Bubbles Vision,” Clark said. He also shared that manage- ment holds a daily conference call to focus on different ideas and scenarios that may come up daily. Lastly, Gesund said making the staff feel like family will help business. At Super Car Wash Systems, senior management tries to make the staff feel like they are also owners of the chain. “We make ourselves available to our staff. We try to get to know them per- sonally, ask about their families, communi- cate with them,” Gesund explained. “But most importantly, we tell them to work hard for yourself, so when you go home every- day you can look at yourself and feel proud
by l Debra Gorgos
Bubbles Car Wash (ranked #28) currently has 13 locations.
